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The Passive Income Scam: The Easiest Way To Sell Wealth Success To The Masses.
"earn while you sleep", "you need 7 streams of income", "make money while sipping cocktails" it's a lie designed to make you poorer then you were before.
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Passive income. The Holy Grail of personal finance—the promise of earning money while doing nothing. It’s the dream, isn’t it? And if you’ve spent even a minute online, you’ve likely been bombarded by videos and ads pushing the idea that millionaires have seven streams of income—so why shouldn’t you?
Here’s the problem: true passive income doesn’t really exist. Sure, there are ways to earn money that don’t involve clocking in for a 9-to-5. But most so-called "passive income strategies" you see online are either grossly oversimplified or outright scams preying on financially desperate people.
In this newsletter, we’re diving deep into the scam of passive income, and why it’s become one of the most overhyped, yet easily marketable concepts in personal finance.
What They Don’t Tell You About Passive Income(Uncovered Lies)
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The term "passive income" is one of the biggest bait-and-switches in finance. It promises a magical money loop where you do nothing, yet your bank account grows endlessly. Sounds amazing, right? But the reality is quite different. Most of what people call passive income is active income in disguise.
At its core, passive income usually refers to income streams that can sustain themselves once established. Meaning you can technically step back and let the system run while you have more time to yourself to hang by the poolside, play video games, or do whatever you want. But outside of winning the lottery or inheriting a fortune, there’s no such thing as truly passive income. What people are actually talking about falls into two categories: investment income and entrepreneurial income.
Money to start with (investment income).
Time, energy, and risk to build a foundation (entrepreneurial income).
To sum this up for you quickly, neither happens without certain requirements. But let’s break this down even further.
Investment Income
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Unlike entrepreneurial income, where your time and creativity are the main drivers, investment income comes from putting money into assets that generate returns, like stocks, real estate, or bonds. It’s the classic “make your money work for you” strategy.
Here are the most common examples of this.
Stocks & Dividends: Invest in companies that share their profits with shareholders, and you receive regular payments—dividends—without lifting a finger. The more shares you own, the larger those checks become.
Real Estate: Owning rental properties can bring in consistent monthly income from tenants. While property management or occasional repairs might require some attention, the day-to-day work is often handled by property managers or automated systems.
Bonds & Index Funds: For those who want less risk. These investments might not make you rich overnight, but they provide steady growth over time with minimal involvement.
The biggest hurdle with investment income? Upfront capital. You can’t buy shares, properties, or bonds without money to start with. It’s a game that favors preparation—whether that means saving, inheriting, or gradually building your financial base.
But even with a strong foundation, investments aren’t a “set it and forget it” guarantee. Stock markets crash, property expenses crop up, and unexpected events can impact returns. This kind of income requires patience, resilience, and a long-term perspective.
That’s the key: investment income is a marathon, not a sprint. It’s not about expecting overnight riches but steadily planting seeds for future growth. Done right, it becomes one of the most reliable ways to secure financial freedom—and gives you the time to focus on what truly matters.
Entrepreneurial Income
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Entrepreneurial income is what most people think of when they hear "passive income." It’s the money you earn from businesses, systems, or products that generate revenue after the groundwork is laid.
Let’s use online business models in the form of digital products as an example considering that’s the hot thing today.
E-books, Coaching, or Courses: The initial creation process is intense. You’re putting in hours to design, build, and refine the product. Then there’s the marketing—email campaigns, social media, ads—all to get people to notice and buy what you’re offering.
Subscription Models: Apps, membership platforms, and paid communities where users pay monthly or yearly to access your product or service. You might need a team or ongoing maintenance to keep things running smoothly, but the day-to-day operations don’t necessarily require your constant involvement.
And those are just examples from the online world. If you wanna get even crazier, there’s the startup route. Think tech companies where founders live in the trenches—working 60–80 hours a week, sleeping in factories, and relentlessly pitching investors to keep the dream alive.
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Entrepreneurial income can feel passive after the foundation is set. There’s no denying the satisfaction of seeing your efforts pay off while you enjoy the results. But here’s the catch: building that foundation demands effort, risk, and strategic planning. It’s a marathon of problem-solving, adaptability, and grit.
This model rewards those willing to hustle upfront for long-term gains, but it’s not for anyone expecting quick, effortless success. If you’re ready to grind now and reap the rewards later, entrepreneurial income might be one of the most fulfilling paths to financial freedom.
Passive Income Cliche’s(Internet Hell)
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Why do so many people fall for the “7 streams of income” idea? The internet loves to sell the dream of easy money. Quotes like “Millionaires have 7 streams of income” or Warren Buffett’s famous line, “If you don’t make money while you sleep, you’ll never be wealthy,” sound life-changing. But they’re often misunderstood.
Buffett isn’t wrong—wealthy people do have investments that earn money while they sleep. But those investments didn’t make them wealthy; they’re the result of wealth built through years of work, discipline, and smart decisions. It’s like saying, “Rich people eat caviar, so eating caviar will make you rich.”
Then there’s social media. Half the influencers pushing passive income do it to sell you something. They’ll trash jobs and glorify passive income to make their sales pitch. The other half might mean well, but their advice is so generic it ignores the critical context—your goals, financial situation, and risk tolerance.
This oversimplification creates a harmful mindset:
Active income (working a job) = Bad.
Passive income (investments, businesses) = Good.
It’s just not that simple, and unfortunately, this thinking has led many people astray. The truth is most wealthy people start with active income and use it to build their investments and businesses. It’s not about picking one or the other—it’s about balance.
Finding the Balance & Not Getting Duped(Conclusion)
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There are two extremes:
People who chase passive income dreams and dismiss jobs entirely.
People who believe the only way forward is 40 years of active income.
The truth lies in between. Building something for yourself while maintaining a steady income is often the smartest path.
Just like waiting four years for a degree, you can wait a year to build a successful online business or heck, even a successful startup if you wanna get really crazy. Remember, social media often glamorizes success, showing quick wins and glossy results—but at the end of the day, no one’s posting their losses and struggles, so things can seem quicker and a lot sweeter than they actually are.
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Pursuing the idea of “passive income” whether through entrepreneurship or long-term investing can certainly be worthwhile—but only if you do it with clear expectations.
It’s not a shortcut to riches.
It requires upfront work, discipline, and sometimes failure.
Balance your active income with your entrepreneurial and investment goals.
Please, don’t let internet gurus fool you into thinking you’ll be sipping mojitos on the beach next week.
As always thanks for reading.
Finance Vaults.
QUOTE OF THE DAY
“It’s inevitable to look at others and yearn for their lifestyle on social media. Next time you find yourself doing that, stop and think if it’s fair to compare your life to theirs when you’re only seeing a portion of the life they want you to see. You don’t know the full story.”
If you want to read some previous newsletter installments👇